GSP successfully hosted the 2023 Annual Sales Conference from March 1 to March 3. The conference was attended by the company's  Chairman Jiaru Zhou, CEO Richard Zhou, Senior Vice Peter Zhou, V.P. of Marketing Charles Zhao, General Manager of GSP Nanjing Yuanjun Liu, V.P. of Finance Doris Huang, Administration Director Alice Ni,  Chief Supply Chain Officer Leo Li, Chief Operating Officer Yanfeng  Hou, as well as other executives, representatives from the marketing system, and heads of pertinent departments.

The meeting summarised the 2022 marketing work and set each region's 2023 marketing target. The 2023 annual business plan for the company was unveiled at the conference, which also featured seminars on data cross-selling, market opportunities, and other topics, in addition to the "Moving GSP" speech.

Seminar

During the meeting, CEO Richard Zhou gave an overview of the company's "Seven Capabilities" in 2022, examined the development path, presented the work priorities for 2023 using the terms "digital intelligence" and "innovation," and suggested a new course for future growth.

CEO Richard Zhou Presented Work Priorities

The marketing departments were full of highlights and delivered a bright report card. The international marketing Center quickly adjusted to changes in the global market, outperformed its yearly KPI goal, drew in industrial customers to grow, and discovered several sales prospects. The domestic marketing market launched shock absorbers and Propshafts and reduced the accessories inventory by changing the order mode. OE Department explored the new energy vehicle market and all-terrain vehicle market.

Eric Zhou, Sales Director 

Xianghua Chen, Domestic Marketing Director (left) and Charles Zhao, V.P. of Marketing (right)

The marketing support divisions act as a potent backup force. Product Management Dept. enhanced product marketing initiatives and kept looking for new ways to position products for sale. The Business Development Dept uses digital marketing to grow the market globally. Brand Center was established to optimise brand material and visuals and encourage the GSP brand exposure. Sales budget management and customisation services to boost brand sales are well-done by the Marketing Dept. and other departments.

Charles Zhao, V.P. of Marketing

Each department has demonstrated its commercial prowess and asserted that, via collaboration and professional expertise in each area, it could add more value to the sales terminal.

Zhou Jiaru, Chairman

Chairman Zhou Jiaru remarked that GSP is a powerful team who can overcome difficulties and turn the "impossible" into the "possible". GSP surpassed the performance goal in 2022 despite facing a lot of strain and overcoming numerous obstacles. It is a good idea to have a plan for the future. In 2023, GSP must continue to enhance the effectiveness of the manufacturing side, capitalise on the strengths of the sales side, and raise the bar for market and customer service. We are confident that we will accomplish our company goals soon.